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TAG Heuer has always fostered a close relationship with motorsport. From the development of their first stopwatch in 1882 to watches meant for travel and ultra-modern chronographs, this Swiss company is the chronograph specialist. This wasn't lost on Steve McQueen, who wore a square Heuer Monaco in the 1971 film "Le Mans." After making its debut on the silver screen, this watch with a dark blue dial quickly became a cult icon. In late 2020, McQueen's actual watch from the movie went up for auction at Phillips and sold for over 2.2 million USD, making it the most expensive TAG Heuer to date. Heuer's widespread popularity isn't limited to the Monaco. Racing legends like Aryton Senna and Bruce McLaren relied on the precise timekeeping of their Carreras, while Mario Andretti is a fan of the Autavia. Even former President Barack Obama wore a TAG Heuer during his time as a senator, specifically a model from the 1500 series with similar features to the current Aquaracer collection.
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Tag Heuer Ambassador
Ryan Gosling
Ever since his career breakthrough in the film The Believer, Ryan Gosling garnered critical acclaim for his outstanding acting performances. Described as “one of the most exciting actors of his generation” by the New York Times, Gosling never stops challenging himself to transcend his discipline, just like TAG Heuer in its own field. An icon of cool, geared towards action.
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Tag Heuer Ambassador
Naomi Osaka
Since joining the WTA professional circuit in 2013, Naomi Osaka has become one of the world’s most explosive and influential tennis players. Focused on victory at every game, Osaka has earned her place among her generation’s top players. A remarkable athlete, Naomi Osaka is also recognized as a committed social activist determined to shape a better world.
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Tag Heuer Ambassador
Patrick Dempsey
A Hollywood actor, philanthropist, and father, Patrick Dempsey is also an accomplished race car driver, always ready to take on a challenge. Despite his ultra-busy schedule, he and his team braved many races, including the grueling Baja 1000 off-road race. Today, even as he takes time off from the racetrack to spend time with his family, he remains fully involved in the international sports scene.
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